The Netherlands ⁽⁴⁶⁾

In our last blog about a March forecast for both offline and online purchases, we identify a correlation between consumers’ current online purchase frequency and their intentions to buy less/more online in March. Heavy Online Shoppers (5+ bi-weekly online purchases) are most positive towards increasing…

AfterPay Insights’ monthly forecasts are back with this March outlook for e-commerce in the Netherlands, Germany and Norway. Do Dutch, German and Norwegian consumers intend to shop online more or less in the coming month? Do Light, Medium and Heavy Online Shoppers differ in their…

We have now added new research data covering the month of January to our research, meaning our data now comprise more than 72.000 interviews with consumers in the Netherlands, Germany and Norway spanning almost one year. With 2020 in the rearview mirror, we see an initial…

2020 was an unprecedented year for e-commerce. Growth went through the roof as consumers - often out of sheer necessity - turned to online channels more than ever before to make purchases. A lot happened online, and we tracked developments along the way. From a consumer…

Christmas gifts purchases are one of the biggest drivers of peak season shopping, making them an essential part of consumer purchases in December. But what is the impact of the global pandemic on consumers' Christmas gift shopping in 2020? Did consumers buy more or less…

Peak Season is now officially behind us. How did Dutch, German and Norwegian consumers shop? What did they buy? We previously recapped how consumers shopped during Black Friday and Cyber Monday. But we are now also able to look back at consumers’ Peak Season shopping…

New research data covering the second half of December is added to our research, which now conists of more than 66.000 interviews with Dutch, German and Norwegian consumers. In the Netherlands and Germany, e-commerce purchases continue to grow during the second half of December, although…