Santa's Gift-O-Meter: Dutch consumers buy 10% of Christmas gifts by October

How many Christmas gifts have consumers already shopped for under the Christmas tree this year? Find out in Santa's Gift-O-Meter!

Here AfterPay Insights tracks the pace of Dutch, German, Norwegian and British consumers’ gift shopping and how this accumulates over time since September 2021. 

By end of October, 10% of Dutch Christmas gifts are in, compared to 9%  in September. 

Visit Santa's Gift-O-Meter for the other countries here: