Santa's Gift-O-Meter: British consumers buy 59% of Christmas gifts by mid December

Tis the Season! Santa's Gift-O-Meter shows us the hustle and bustle of the UK consumers and their gift shopping. How many Christmas gifts have consumers already shopped for under the Christmas tree mid December? Find out in Santa's Gift-O-Meter!

Here AfterPay Insights tracks the pace of Dutch, German, Norwegian and British consumers’ gift shopping and how this accumulates over time since September 2021.

By mid December, 59% of British Christmas gifts are under the tree, compared to 34% end of November, 19% in October and 16% in September. 

Visit Santa's Gift-O-Meter for the other countries here: