Norway ⁽⁴⁷⁾

In this week’s blog we examine consumers’ demands and expectations of the future of e-commerce. In our survey we asked consumers about their expectations of the likelihood of eight futuristic scenarios developing in the next five years. Both the level of expectation of a scenario coming true as…

As rapidly as the world plunged into uncertainty as a result of the corona pandemic, now restrictions are being lifted with increasing speed in European societies. This the result of effective measures, successful vaccination programs and likely changing weather conditions. It finally seems like there…

AfterPay Insights’ monthly forecasts are back with this June outlook for e-commerce in the Netherlands, Germany and Norway. Do Dutch, German and Norwegian consumers intend to increase or decrease their shopping in June? What does this mean for overall e-commerce growth in June? And which…

In last week’s blog post we forecast how Dutch, German and Norwegian consumers will shop in May. But this week, we look back and focus on how consumers shop until May – so, in April. How much has e-commerce grown in April? What is the…

AfterPay Insights’ monthly forecasts are back with this May outlook for e-commerce in the Netherlands, Germany and Norway. Do Dutch, German and Norwegian consumers intend to increase or decrease their shopping in May? What does this mean for e-commerce growth in May? And which categories…

Over the past six months we see that the share of online purchases (of the total of all purchases) increases. Loyalty to online channels is high, staying strong even though lockdown measures show signs of easing. Another key driver for the growth of e commerce in…

While the number e-commerce purchases fluctuates dramatically over the past six months, consumers’ overall share of spend online (reflecting the loyalty to the online channel) steadily develops and even increases during the same time period. But how are these two metrics – shopping frequency and…